In any other industry the answer is a no brainer! If prices go up, they automatically get passed on the the customer. That’s what you’ve watched almost every single thing you purchase go up over the last 1-2 years. But not in the Beauty Industry. 🤦🏽♀️
We don’t want to offend our clients, we think they can’t afford it - and we ‘can’t afford to lose them’. So we eat the cost. The only thing is, it’s not just the color, it’s the foil, and the developer, and the shampoo and conditioner. Maybe the rent, utilities and insurance too! Don’t even mention groceries, gas and other personal expenses. No wonder you’re struggling.
I hate to say it, but if you haven’t raised your prices in the last 2 years, you may be paying your clients for the privilege of doing their hair. I know it’s scary, but think about it, NOT raising your prices is the part you really can’t afford. Tell me - who’s been paying the difference at your salon?
Don't wait to raise your prices - get the first 3 steps you need to take to raise your salon's prices in my FREE Power Pricing Workbook available at https://bit.ly/mwpricingbook
Miki Wright, founder of www.BeautySuperStars.com and host of the Beauty SuperStars Talk Podcast, is respected as a leader in the Beauty Industry. Wright, a Salon Pricing Strategist, has been a long time Educator at many of the top Hair Shows in the country. She continues to share her knowledge to help Beauty Pros create the clientele, income and lifestyle they desire with her FREE Webinar, Level Up! The Salon Pricing Masterclass; Pricing Strategies for Dope Hairstylists and other online classes.
Beauty SuperStars Talk offers weekly interviews that celebrate Black Beauty Bosses who are excelling in the Beauty Industry and gives beauty enthusiasts a backstage pass to ‘Experts in Beauty’.
Wright is the former Owner of Fabulous Finishes Salon and Day Spa, which was one of the first African-American owned spa facilities in the country! In addition, her salon was selected by Salon Today Magazine as one of the “200 Fastest Growing Salons” in the country, for three consecutive years!
Are you ready to go from struggling stylist to SUPERSTAR? Get the first 3 steps you need to take to raise your salon's prices in my FREE Power Pricing Workbook available at https://bit.ly/mwpricingbook